MIT Institute of Design

Fashion Management & Marketing​

Academics
Fashion Management & Marketing

M.Des Fashion Management & Marketing (Fulltime 2 years Duration)

The M.Des Fashion Management & Marketing course prepares you for a fashion management career in the domestic or international fashion industry by delivering an innovative and relevant fashion business curriculum.
Working closely with fashion industry professionals, fashion organizations and industry role models and mentors, on the masters course you develop a diverse skill base that will enable you to have a wider, clearer and more relevant understanding of the business of management and marketing behind the fashion industry. This course provides inside knowledge of industry strategies and cultures on a global basis combined with a strong grounding in key business skills including: finance; risk; leadership; organizational and change management; strategy; marketing and entrepreneurship.
In addition you also develop essential knowledge on industry management specific to fashion - strategic innovation and technology, product sourcing and supply chain management issues.
You benefit from being part of the multidisciplinary design environment at MITID, working alongside students on B.Des & M.Des. Fashion Design, along with Strategic Design Management.

Key study topics include :

Specialist postgraduate facilities include :

Click on the given link to know more about this programme:

COURSE DETAILS

M.Des

Eligibility:

Bachelor’s Degree in any discipline

Age Limit : 30 years

Collaborations:

Manchester Metropolitan University,

UK

Northumbria University, UK

Fee Structure:

24L for entire course Know more

Duration:

2 years

Course Structure

Sr. No. Course Title
1 Fundamentals of Fashion Business
2 Consumer Behavior and Research
3 Fashion Marketing
4 Economics and Finance
5 Fashion Supply Chain Management
Sr. No.Course Title
1Introduction to Retail Management
2Buying and Merchandising
3Business Model Canvas
4Personal Development Program 
Sr. No. Course Title
1 Innovation & Entrepreneurship
2 Internship
Sr. No.Course Title
1

Graduation Project

B.Des

Eligibility:

10 + 2 (in any discipline)

Fee Structure:

24L for entire course Know more

Course Structure

Duration:

2 + 2 years

Collaborations:

Manchester Metropolitan University, UK
Northumbria University, UK

M.Des

Eligibility:

Bachelor’s Degree in any discipline

Age Limit : 30 years

Fee Structure:

24L for entire course Know more

Course Structure

Duration:

2 years

Collaborations:

Manchester Metropolitan University,

UK

Northumbria University, UK

Sr. No. Course Title
1 Fashion Orientation 
2 Fashion Studies
3 Merchandising – Introduction to Product and Retail Merchandising
4 Fashion Forecasting 
5 Digital Marketing and Prototyping : Web Application
6 Report Submission
7 Business Fundamentals
8 Research Methodology – Market Research and Marketing Research 
9 Economics and Financial Accounting 
10 Orgnanisational Behaviour and Human Resources
11 Fashion Marketing and Promotion 
12 Report Submission and Written Assignment
13 Supply Chain Management
14 Fashion Supply Chain Management 
15 Report Submission and Written Assignment
Sr. No. Course Title
1 Retail Management 
2 Introduction to Retail 
3 Fashion Buying and Merchandising
4 Visual Merchandising 
5 Introduction to E- Commerce and M-Commerce business
6 Mall Management 
7 Customer Relationship Management
8 Data Analytics
9 Data synthesis and intepretation for Fashion busineses 
10 Practical assignment 
11 Business Models 
12 Market Study
13 Business Model Canvas
14 Developing Market and consumer
15 Project Submission 
Sr. No. Course Title
1 Entreprenuership 
2 Financial Management 
3 Legal management in business operations
4 Preparing for Leadership 
5 Project Management 
Sr. No. Course Title
1 Final Major Project (Industry Expereince)

STUDENT WORK

 

Project: 

by Tejal

 

Project: 

by Sushmita

 

Project: Poochery Future Lifestyle Fashion

by Anupama 

 

Project: Clay Design

by Raj Mehta

 

Project: Clay Design

by Raj Mehta

 

Project: Clay Design

by Raj Mehta

CAREERS

Become a designer for an ad agency. Become a brand manager. Become an art director. Advertising professionals combine skills in design, writing, strategic planning, and branding for use in a wide range of media. Across emerging digital platforms and classic media, they come up with effective messaging to communicate ideas and products to influence and reach specific target audiences.

Launch your career as a professional:

Get recruited and hired by the best of the best

FACULTY

Associate. Prof. Arshiya Kapoor

H.O.D. Fashion

Asst. Prof. Vandana Nautiyal

Fashion Management & Marketing

Asst. Prof. Joanna Dcunha

Fashion Design

Asst. Prof. Nitin Gupta

Fashion Design

Asst. Prof. Pallavi Nath

Fashion Design

Asst. Prof. Vishwanath Choure

Fashion Design