Overview
The Bachelor of Design (B.Des.) program at MIT Institute of Design is a dynamic and comprehensive four-year course designed to shape the next generation of innovative and industry-ready designers. The program introduces students to diverse approaches, processes, and systems essential for creating efficient and user-centered solutions that cater to the evolving needs of modern society.
The curriculum is meticulously crafted to provide a solid foundation in design fundamentals, followed by advanced learning in specialized domains. Students can choose from a wide range of specializations, including Product Design, Transportation Design, Interior Space and Furniture Design, Retail Design, Graphic Design, Animation Design, Film & Video Design, Fashion Design, and Game Design. The curriculum of each specialization encourages innovation, empathy, and adaptability, helping students craft solutions that resonate with human needs.
Supported by expert faculty and a vibrant learning environment, the program equips students to navigate the complexities of the design landscape. The program emphasizes a holistic approach to learning, blending theory with practical application through real-world projects, workshops, and internships. Students are trained to think critically, innovate creatively, and design responsibly while keeping user needs at the core of their solutions. It’s not just about gaining technical skills—it’s about developing a mindset that drives change and creates value.
The B.Des. program at MIT ID is more than an academic pursuit; it’s a journey of self-discovery and growth, shaping individuals into confident and forward-thinking designers ready to leave their mark on the world.
The Foundation Design course at MIT Institute of Design is a transformative six-month journey that introduces aspiring designers to the fundamentals of design thinking, creativity, and problem-solving. Serving as the cornerstone of our Bachelor of Design program, this course equips students with the essential skills and knowledge to build a strong foundation for their design education.
The curriculum focuses on nurturing creativity, honing observational skills, and developing a deep understanding of design principles. Through hands-on projects and interactive workshops, students explore elements of design, form, color theory, visual communication, and material exploration. Emphasis is placed on developing an empathetic and user-centric approach, preparing students to craft meaningful solutions for real-world challenges.
This immersive course also introduces students to interdisciplinary collaboration and fosters a strong sense of teamwork. Over six months, students engage in critical thinking, innovative ideation, and the fundamentals of design processes, enabling them to think holistically and creatively.
Upon completion of the Foundation Course, students embark on a six-month phase of domain exploration, where they are introduced to three core domains: Industrial Design (ID), Communication Design (CD), and User Experience Design (UX). This structured progression allows students to discover their passion and choose a specialization that aligns with their strengths and interests.
The Foundation Design course at MIT ID is more than an introduction—it’s the beginning of a journey that shapes well-rounded, future-ready designers.
With Strong Foundation of Design and the bachelor program offer specialisation in Animation Design which exclusively deals with moving images and storytelling using animation as medium. Animation Design course at MIT ID has always nurtured and mentored these thinking minds to face the challenges of tomorrow both in the global and local context. The objective of this programme is to prepare students to create solutions to complex problems in the field of Communication Design using animation as a creative medium as well as encourage to entrepreneurship/start-up. Program also offers various electives which help learners to deep dive in various domain of their choices to excel in strong skillsets for industry ready. The program also emphasizes on interdisciplinary, multidisciplinary project and learnings. The philosophy and concepts of Design pedagogy of MIT ID strongly focus on Research, learning by doing and co create design solutions. The essential grasp over the narrative content combined with proficiency with animation design techniques goes toward creating an effective piece of communication. Of the many Animation Design courses in India, the one at MIT ID emphasizes on the holistic learning for a strong identity at National and Global level.
The B.Des Fashion Communication program at MITID offers an innovative curriculum multidisciplinary education covering for the fast-evolving global fashion industry. The program focuses on the intellectual, practical, and professional skills necessary for effective promotion and communication in fashion. It includes diverse areas, including Fashion Styling, Photography, Visual Merchandising, Book Design, UI Design, Brand Design, Design For Social Impact, Branding And Marketing, providing students with a broad skill set and specialized expertise.
Through hands-on projects, industry collaborations, and internships, students build a strong foundation in research, storytelling, and digital tools for fashion branding, imaging and communication. The course encourages creativity and critical thinking, blending theoretical knowledge with practical application. Advanced facilities, such as photography studios and fashion imaging labs, empower students to experiment and excel in their creative pursuits.
MITID graduates make their mark in the global fashion landscape, gaining recognition at prestigious competitions and securing placements at renowned companies and studios worldwide. Their versatility enables them to pursue diverse careers as stylists, photographers, visual merchandisers, and creative directors. With a focus on innovation and cultural relevance, students consistently push boundaries, shaping the narrative of fashion communication while promoting sustainable and socially responsible practices in the industry. And we are confident that our learners follow in the footsteps of our many successful Alumni , who have gone on to work for the likes of Rhea Kapoor, Papa Don’t Preach, Nykaa Fashion, Nykaa Beauty, Reliance Brands, Harper’s Bazaar, Cosmopolitan , Pernia’s Pop Up Shop – Purple Style Labs, Tarun Tahiliani and several brands across India and globally.
The B.Des program in Fashion Design at MIT Institute of Design, Pune, focuses on developing versatile design professionals who are prepared to meet the dynamic needs of the fashion industry. With a balanced approach that integrates practical training, technical expertise, and creative innovation, the department prepares students for diverse roles across various fashion categories, including menswear, womenswear, kidswear, atelier, high street fashion, activewear, loungewear, evening wear, bridal wear, sustainable fashion, and luxury fashion. By fostering research, collaboration, and engagement with artisans, craftsmen, designers, and exporters, it emphasizes both global standards and local relevance. Emphasizing hands-on learning and practical experience, upgrading technical, technological, and soft skills, the department ensures its graduates possess the versatility and proficiency needed to excel in dynamic real-world scenarios and drive excellence in the apparel industry.
And we are confident that our learners follow in the footsteps of our many successful Alumni , who have gone on to work for the likes of Nykaa Fashion, Nykaa Beauty, Westside, Raymond’s, Zara, H&M, Jack & Jones and several brands across India and globally.
Students join the B. Des. (FVD) after completing a thorough Foundation course in the first two semesters. During the specialization selection process, they learn about the audio-visual industry and the different career paths it offers.
One key benefit of this design course is its well-rounded approach to filmmaking. Students receive hands-on training by creating various types of films, including fiction, non-fiction, public service campaigns, advertisements, and music videos. They are trained in all areas of filmmaking, such as direction, editing, cinematography, sound recording, and art direction.
The course is based on project-based learning, with a strong focus on practical experience. By the end of the program, students are familiar with every aspect of filmmaking, preparing them for the industry.
By graduation, students have a strong portfolio that shows their creative skills and technical knowledge. This prepares them for a successful career in the Audio – Visual industry. Depending on their strengths, the FVD alumni have been working as freelancers as Writer-Director, Editor, Cinematographer, Art Director, Producer etc.
The Graphic Design Department at MITID provides a multidisciplinary education in areas such as type design, illustration, photography, packaging, UI design, and design for social impact, system thinking. Emphasizing cross-disciplinary learning, students gain adaptability, drawing from diverse fields and staying current with technological advances. Practicing designers from national and international organizations enrich the curriculum by sharing their expertise. Through real-world projects, students develop critical thinking and problem-solving skills, while partnerships and international exchanges offer global exposure. With strong portfolio development, career support, and a focus on ethics, students graduate as responsible, empathetic versatile communication designers.
Our students frequently gain recognition through prestigious awards like the A’ Design Awards, Kyoorius Young Blood Awards, and Dieline. They also participate in various conferences and publish research papers in various national and international publications. Many graduates advance to leading design universities or secure roles at top studios in India and abroad. Graduates excel as brand designers, UI designers, type designers, motion graphic artists, and packaging designers, creating socially conscious, impactful designs for a dynamic industry.
The option of choosing various electives and minors gives graphic design students an advantage due to their multidisciplinary focus. With this feature of the B Des programme, the students are enabled to choose between a minor course within the same discipline or to opt for courses being offered by other disciplines in MIT Institute of Design.
The Interior Space and Furniture Design discipline focuses on designing and planning interior spaces to meet all human needs. Learners concentrate on designing both interior and exterior spaces according to their functional hierarchies and interrelationships. More functional and aesthetic spaces require components such as furniture, seating, storage, lighting, etc., so interior design alone is not sufficient. Interior space design should be integrated with furniture and accessories, with both interacting harmoniously. This integration ensures that the built space functions as an efficient and well-designed system.
This approach gives learners a unique edge over those focused merely on “interior decoration.” Of the many Interior Space and Furniture Design courses available, the one at MIT ID emphasises holistic learning. Graduates from this institute have the option to specialise in Furniture, Craft, Lighting, or Interior Design for their careers in the industry. The option of choosing various electives and minors gives interior design students an advantage due to their multidisciplinary focus. They are skilled and well-equipped to establish their own studio within 2-3 years.
MIT Institute of Design was founded in 2006, with Product design as one of its earliest programs. Over the years, the institute has emerged as a leading destination for Product Design education in India. The product design department has a formidable reputation in the design industry, with its alumni well-placed in prestigious companies, studios and startups nationwide. They excel in domains as diverse as home appliances, lifestyle products, packaging, toys, medical devices and industrial equipment. Students of this department have won top awards such as the Red Dot Design Award, the A Design Award, and India’s Best Design Project.
The Product Design Department at MITID trains learners in the process of creating tangible objects and systems, that are functional, usable, and aesthetically appealing. The comprehensive bachelor of design course structure enables graduating students to build a career in their preferred domain. It covers basic subjects such as product form, ergonomics, manufacturing processes, and specialisations such as sustainable design, system design, and product interaction design. The emphasis is on learning by doing and following a systematic design process, from research to prototyping. Documentation and presentation are also emphasized to prepare learners for professional practice. The curriculum is reviewed and updated every year to maintain its relevance and address the industry’s ever-changing needs.
A dedicated team of industry-experienced faculty members leads the product design department. These faculty members complement each other’s knowledge and abilities to impart the best education to budding designers. Industry professionals are invited on regular basis for guest lectures and partnerships.
Retail and Exhibition design program lies at the intersection of architecture, marketing, strategy, and the design of built environment. The MITID program takes an innovative and progressive approach to addressing design issues intrinsic to the evolution and transformation of retail environments. The department offers an undergraduate program central to the curriculum which provide insights into various specialized fields. The core curriculum includes study of retail environment study, hand and digital skills, spatial design, brand research and consumer study all of which ensures that student fully understand the concerns of the retail industry and its allied fields. The program is aligned to the typical needs of Indian retail scenario while designing brand spaces along with exhibitions, events, museums, set design etc. The option of choosing various electives and minors give retail design students an advantage to gain multidisciplinary skills required in the industry.
MIT ID’s Transportation Design courses delve into the innate human desire for mobility, focusing on sustainable solutions beyond traditional conveyance methods. The curriculum extends beyond automobile design, encompassing system design for improved human and commodity mobility across land, sea, air, and space. Students develop inventive skills, gaining knowledge to pursue careers as professional transportation designers. Covering Advanced Mobility Design, Collective Transportation, HMI, Sustainable Mobility Design, System Design, Automotive Modeling, Transportation for Special Needs, Vehicle Packaging Design, and the use of tools such as Digital Sculpting, Visualization, Automotive Clay & GFRP, MIT ID’s Transportation Design courses empower students to innovate and develop advanced transportation systems, setting them apart from traditional courses in India. With the rapid growth in the automobile sector, Transportation Design as a career in India has become extremely popular in recent times.
User Experience Design is a multidisciplinary field which integrates the philosophies from of Design, Technology, Human Factors. The entire focus of the specialisation revolves around Human Computer Interaction ( HCI) B.Des (UX specialization) focuses on creative thinking, aesthetics sensibility and technology driven innovations. During this specialisation the learner get the understanding of multiple modalities of interacting with digital technologies like voice and gestural interactions and new interaction patterns associated with it. They are trained to explore with emerging technologies with digital as material of design. The leaners are equipped to understand the design psychology for developing desired digital products. UX specialization offers flexibility for choice based learning depending on learner’s interest. The learners can choose to pursue either a major or minor in UX Design as per their interest and career aspirations. The UX major course is structured to give learners an exposure to advanced topics in UX design like Object-Oriented UX design, UX design for Web 3.0, Sustainable UX, and AI in UX. This program also prepares the buddying UX designer to not just look at the industry needs but also to look at wider social challenges and the impact of technology on the wider society.
- To expose students to Multi-Cultural and Global Environment.
- To make design profession as Multi-Cultural and not specific.
- To provide an opportunity to the students to study abroad and experience the excitement of learning and living In a different environment and country.
- To improve the understanding and acceptance of International Education and collaboration.
- To provide Global opportunities for students.
- To provide an exchange of knowledge by working with other professors and multisectorial research projects and to strengthen the networking between students and universities.
Vision:
Our Vision is to build a world class Universally Respected Institution that fosters Innovative thinking.
Membership
MIT ID is a member of Cumulus which is the leading global association of art and design education
and research. It currently consists of 350 members in 63 countries worldwide.
Visit http://www.cumulusassociation.org
MIT ID is also a member of World Design Organization(WDO) formerly known as International
Council of Societies of Industrial Design (ICSID). World Design Organization (WDO)® is a globally
recognized non-governmental organization that aims to promote and advance the discipline of
industrial design and its power to enhance economic, social, cultural and environmental quality of
life. Founded in 1957, WDO services over 185 member organizations around the world, engaging
thousands of individual designers through our innovative programming and initiatives that champion
‘design for a better world’.
Visit http://wdo.org
Collaborations
The International Affairs office is responsible for the stepping up of internationalization of MITID™
| Country | Partner Institution | Website |
|---|---|---|
| USA | The University of Iowa | www.uiowa.edu |
| USA | College for Creative Studies | www.uiowa.edu |
| Canada | Vancouver Film School | https://vfs.edu/ |
| Mexico | Universidad Iberoamericana Peubla | https://www.iberopuebla.mx/ |
| Germany | Köln International School of Design | https://kisd.de/ |
| France | L'école de Design Nantes Atlantique | https://www.lecolededesign.com/ |
| France | Strate School of Design | http://www.stratecollege.fr |
| France | ESAD Orléans | https://esadorleans.fr/en/home/ |
| UK | Manchester Metropolitan University | https://www.mmu.ac.uk/ |
| UK | University of Derby | https://www.derby.ac.uk/ |
| UK | De Montfort University | https://www.dmu.ac.uk/home.aspx |
| UK | Sheffield Hallam University | https://www.shu.ac.uk/ |
| UK | Coventry University | https://www.coventry.ac.uk/ |
| UK | Arts University Bournemouth | https://aub.ac.uk/ |
| UK | University for the Creative Arts | https://www.uca.ac.uk/ |
