MIT Institute of Design
DISCIPLINES
Fashion Communication (Fulltime 4 years Duration)

This unique and exciting course teaches the intellectual, practical and professional skills you need to succeed in a career in promotion and communication for the global fashion industry. You have the opportunity to learn the fundamental skills of research, experimentation and realization, as well as new practices and innovations within fashion promotion, communication and image generation.
Our ethos is based on the premise of promoting a creative and in-depth investigation of fashion in a social context. Irrespective of whether you engage in a practical exploration or a more theoretical, written exposition, you are encouraged to consider the critical and cultural context of your subject.

Key study topics include
  • Introduction to fashion, styling and photography
  • design, visual and popular culture since 1900
  • fashion imaging and marketing
  • research, analysis and interpretation
  • imaging as communication
  • forecasting, advertising, marketing and PR
  • styling and photography as narrative
  • portfolio, self-promotion and career planning
  • concept development and experimentation
  • visual and critical analysis
  • portfolio and personal promotion.
Facilities
  • You will have access to your own studio space a digital suite comprising of up-to-date industrial software, including Final Cut Pro and Adobe Studio
  • In addition you will also have access to digital photographic equipment and photographic studios.
Faculty
Prof. Alana Savant   Arshiya Kapoor   Mahanaaz Irani
Prof. Alana Savant
H.O.D.Fashion Design
Asst. Prof. Arshiya
Kapoor
Fashion Design
Asst. Prof. Mahanaaz Irani
Fashion Communication
Prof. Alana Savant   Arshiya Kapoor   Mahanaaz Irani
Prof. Alana Savant
H.O.D.Fashion Design
Asst. Prof. Arshiya
Kapoor
Fashion Design
Asst. Prof. Mahanaaz Irani
Fashion Communication
Maithilee Gohel   Piyush Bhaakhariya   Pragati Sinha
Asst. Prof. Maithilee Wala
Fashion Design

Asst. Prof. Piyush
Bhaakhariya
Fashion Communication
Asst. Prof. Pragati Sinha
Fashion management & marketing


Vandana Nautiyal        
Asst. Prof. Vandana
Nautiyal
Fashion management & marketing

 
 

 
 

 
 
 
 
Course Structure
Fashion Communication
Semester 1
Semester 2
Semester 3
Semester 4

Semester 1 (MIT ADTU)


Sr. No. Course Title
1 Overview of Design  
2 Fundamentals of Design 1 : Drawing I  
3 Fundamentals of Design 2 : Colour I  
4 Fundamentals of Design 3 : Geometry   
5 Fundamentals of Design 4 : Material Studies  
6 Fundamentals of Design 5 : Form , Space & Structure  
7 Research Methodology - 1  
8 Visual Studies : River Valley Civilization  
9 Digital Methods 1 : MS Office, PS  
10 Introduction to Photography  
11 Fundamentals of Design 5 : Form , Space & Structure  
12 Elements of Fashion studies  
×

Semester 2 (MIT ADTU)


Sr. No. Course Title
1 Fundamentals of Design 6 : Colour II  
2 Fundamentals of Design 7 : Drawing II  
3 Fundamentals of Design 8 : Form, Space & Structure II  
4 Research Methodology: 2  
5 Visual Studies : Nomadic Civilization  
6 Digital Methods 2 : Adobe Photoshop , Illustrator  
7 Fabric Studies & Intro Traditional Indian Textile  
8 Basics of Pattern Making  
9 Basics of Garment Construction  
10 Cultural Studies : Visit to Textile Unit /Craft Cluster  
11 Introduction to Fashion Communication  
×

Semester 3 (MIT ADTU)

Sr. No. Course Title
1 Introduction to Fashion Communication & Promotion  
2 Fashion Styling - 1   
3 Fashion Photography - 1  
4 Content Writing   
5 Illustrations 1  
6 Visual Merchandising - 1  
7 Digital Methods - 1   
8 Project 1  
9 Fashion Imaging  
10 Typography - 1  
11 Publication & Layout -1  
12 Printing & Binding  
13 Project  2: Publication  
×

Semester 4 (MIT ADTU)

Sr. No. Course Title
1 Fashion Styling 2 ( Garments )  
2 Make-up & Hair Styling Workshop  
3 Fashion Photography 2 ( Product )  
4 Visual Merchandising 2  
5 Digital Methods 2 : Indesign  
6 Publication & Layout 2  
7 Project  3: Fashion Story  
8 Communication Theories  
×
Fashion Communication
Semester 5  
Semester 6  
Semester 7  
Semester 8  

Semester 5 (MIT ADTU)

Sr. No. Course Title
1 Fundamentals of Fashion Marketing & Concepts   
2 Consumer Segmentation & Understanding  
3 Branding, Advertising & Promotion  
4 Project 4: Fashion Show Event  
5 Fashion Photography 3 ( Outdoor / Editorial)  
6 Fashion Styling 3  
7 Art Direction  
8 Digital Methods 3 : 3D Max & Indesign  
9 Project 5: Magazine / Publication  
10 Research Methods 2  
×

Semester 6 (MIT ADTU)

Sr. No. Course Title
1 Film Making Workshop  
2 Story Boarding  
3 Script Writing  
4 Fashion Styling 4 ( Costumes)  
5 Graphic Design 4 : Premier Pro / Website Building  
6 Project 6 : Fashion Film  
7 Linked In & CV  
8 Professional Portfolio  
9 Work Placement / Internship  
×

Semester 7 (MIT ADTU)

Sr. No. Course Title
1 Portfolio Development  
2 Collocuim Research Paper  
3 Concept Development for FMP  
4 Institute Elective  
5 Course Elective  
×

Semester 8 (MIT ADTU)

Sr. No. Course Title
1 Final Major Project  
2 Port folio Develoment  
×